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Marketing Festival 2025 · Talk · 37 min

Be on Social without Being on Social

Talk language: English

It is time we as professionals REALLY start to think about the role social plays for your brand or business. If you try being all things to all people, you are more than likely diluting your effort, and adding to the sea of vanilla corporate sameness. Alchemy can show us the best ideas or strategies don’t make rational sense. The problems we have could very well be solved by letting go of logic and differentiating yourself.

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