Jim Banks
Director of Paid Media at Groove
Jim has had a colourful career in paid media spanning almost twenty years and he's widely considered to be one of the most influential PPC experts in the UK.
Jim really caught my eye last year when we were both members of the European Search Awards judging panel. Out of all the judges, Jim seemed to be both the most critical and the most experienced – given his 20 years of practice in the field of marketing, that's hardly a surprise. I'm very glad to have him on board of this year's Festival!
