Not following the crowd, embracing challenges, and being part of the future of e-commerce – this perfectly describes Eliška, who currently leads the Sales & Advertising department at Allegro. For over 12 years, she has been dedicated to marketing and planning strategic campaigns for leading global brands. She is now actively shaping the future of e-commerce, as Allegro has introduced not only the marketplace model but also the globally growing advertising channel, retail media, which is revolutionizing digital advertising and business.
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