Marketing Festival 2020 · Talk · 36 min
Lessons from my time with David Ogilvy
Talk language: English
If you seek success in marketing you know who David Ogilvy was. Drayton Bird worked for 8 years closely with that great man and he is one of the very few people alive who knew him intimately. But he has never before spoken in detail about Ogilvy. What kind of person was Ogilvy? What can you learn from him?
Drayton reveals how he met him, and why he was totally unique. He even shows you a clip of David teaching his staff.
It is 10 years since Drayton last visited Prague. He is not likely to come again. Don’t miss this.
