Hook, Entertain, Convert: Shortform Video Strategies for Gen Z

This workshop focuses on mastering the creation of shortform video content that captivates audiences across platforms like TikTok, Instagram, YouTube Shorts, and beyond. Learn how to craft engaging content that grabs attention in seconds, keeps viewers entertained, and drives measurable outcomes—whether you’re building brand awareness, launching products, or increasing sales. Packed with actionable strategies, creative frameworks, and practical tools, this session will provide everything you need to elevate your video marketing strategy for 2025.

  • How to create scroll-stopping videos: Master techniques for grabbing attention in the first 3 seconds and maintaining engagement throughout the video.
  • The psychology of entertainment: Learn how to connect emotionally with viewers to keep them engaged and inspire action.
  • Cross-platform video strategies: Discover best practices for platforms like TikTok, Instagram, and YouTube Shorts, tailored to their unique audiences and algorithms.
  • Tools for efficiency and impact: Explore practical tools to streamline video creation, editing, and distribution, making the process faster and more effective.
  • Trends and tactics for 2025: Stay ahead of the curve with the latest insights into what works in shortform video marketing.

Čas

10:00

Dopolední

Cena

1 500 Kč

(bez DPH)

Jazyk

Angličtina

Lokace

N/A

N/A

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David Duc

Owner of ShortPRO (TikTokuj.cz s.r.o.)

David Duc je zakladatelem ShortPRO, české agentury specializující se na tvorbu strategií krátkých videoobsahů pro sociální sítě. Má bohaté zkušenosti s prací pro značky a firmy v Česku a na Slovensku, kterým pomáhá růst v digitálním prostředí, zvyšovat zapojení publika a dosahovat úspěchu v prodeji prostřednictvím videoobsahu. Jeho expertíza spočívá v tvorbě obsahu, analýze trendů a optimalizaci video strategií pro lokální trhy, s důrazem na praktická a škálovatelná řešení, která přinášejí výsledky.

Proč jít na školení?

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Gain proven insights from actual campaigns: Learn from case studies and experiences with Czech and Slovak businesses that have successfully used shortform videos to boost brand awareness, engage audiences, and drive sales.

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Master strategies you can apply immediately: Walk away with actionable templates, frameworks, and processes for creating and scaling shortform video campaigns.

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Learn how to dominate across multiple platforms: Discover the secrets to creating content that resonates on TikTok, Instagram, YouTube Shorts, and other key platforms.

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Maximize your engagement and conversion rates: This workshop will teach you how to hook viewers, maintain their engagement, and convert their attention into meaningful actions, whether it’s purchases, sign-ups, or increased loyalty.

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Stay ahead with the latest trends and tools for 2025: This workshop will keep you ahead of the competition by highlighting emerging trends, practical tools, and proven techniques that will dominate the year ahead.

Potřebné znalosti

Basic knowledge of social media platforms (TikTok, Instagram, YouTube Shorts).
Some familiarity with content creation is helpful but not essential—this workshop is designed to be accessible for all levels.

REGISTRACE PRO ÚČASTNÍKY ZAČÍNÁ
18. BŘEZNA V 10:00

Je potřeba mít zakoupenou a uhrazenou vstupenku na Festival. A být ideálně chvíli před přihlášený do svého účtu. Pokud jste se ještě nikdy předtím nepřihlašovali, doporučujeme si obnovit heslo. Další dotazy ohledně přihlašování jsme zodpověděli v sekci FAQ.